Accelerating innovation
Submit your project

Dirk Wolf Named New CFO at Searchmetrics

August 10, 2012

   Global Search and Social Analytics Leader Appoints Financial Expert to Management Team

New York, NY – August X, 2012Searchmetrics, the global leader in search and social analytics software, has appointed Dirk Wolf to the newly-created position of Chief Financial Officer. As CFO, Wolf is responsible for the finances, administration and commercial interests of the growing international company, focusing in particular on commercial management and investor relations.

As a member of the management team Wolf plays a decisive role in the future development and implementation of the corporate strategy. Wolf is developing strategies to optimize the allocation of financial resources invested in the further development of Searchmetrics’ internationally-focused business strategy.

“Searchmetrics offers a strong product and a great team – I am very much looking forward to this new, challenging task,” said Dirk Wolf, CFO, Searchmetrics. “I am also convinced that with the existing potential, we can successfully further develop the business model, in particular with more international scaling and we will be in a position to extend our leading market position.”

“We are very pleased to bring Dirk Wolf on board as CFO at Searchmetrics,” commented Marcus Tober, founder and CTO at Searchmetrics. “His many years of experience, both national and international, will stand him in good stead for the newly-created CFO position, in which he will carry considerable responsibility for the development of Searchmetrics.”

The 39-year-old Wolf brings extensive financial and management experience to Searchmetrics, recently as Chief Financial Officer for the Telcast Group. He was also Managing Director at TV Miles International B.V. for two years. Prior to this position he co-founded the telecommunication company carrier 24 GmbH, and, after its sale, worked as Director of Group Reporting and Head of Finance & Treasury for the British buyer Energis, where he was involved in the strategic conversion of the business model from an infrastructure operator to a provider of e- business solutions.

As the recognized specialists in search engine optimization, Searchmetrics is creating the basis for a rapidly-expanding company, which currently has 100 employees and a network of more than 100 partners.

About Searchmetrics

Searchmetrics is the global expert in search and social analytics software, empowering marketers to increase visibility and market share on the world’s leading search engines. We create value by providing the best quality data on a global scale. Clients and partners worldwide rely on Searchmetrics to maximize return from search investments with actionable insights that help better manage, improve and scale search marketing campaigns.

Searchmetrics’ robust search marketing tool, Searchmetrics Suite, is supported by a unique server infrastructure that offers monitoring of over 176 search engines in over 70 countries worldwide. Searchmetrics Suite is also home to the Searchmetrics Essentials data modules, SEO+SEM and Social, encompassing the largest, fastest databases for search and social media available.

Headquartered in Berlin, with subsidiaries and offices in New York, London and Paris, the company delivers real web intelligence to a growing international customer base. You can follow Searchmetrics on Twitter @Searchmetrics or on Facebook at www.facebook.com/Searchmetrics. For more information, please visit: www.searchmetrics.com.

Media Contact:

Marina Greenwood Activa PR 415.776.5350 marina@activapr.com